Latest articles

22
Nov
2010

Marketing: Another Way to Establish Environmental Respect

Communications of the IBIMA
In addition to decrees and decisions of government policies forcing companies to lead a process of changing, which is part of sustainable development, promotion and encouragement can be developed based on marketing tools. The difficulty of convincing a company to implement its management with the…
17
Nov
2010

The Effect of the Congruence between Brand Personality and Self-Image on Consumer’s Satisfaction and Loyalty: A Conceptual Framework

IBIMA Business Review
This research belongs to the field of the analysis of the consequences of congruence between brand personality and self-image. The consequences taken into account in this study are consumer’s satisfaction and loyalty. We will present a literature review on the study of impact of the…
16
Nov
2010

Joint Web-Feature (JFEAT): A Novel Web Page Classification Framework

Communications of the IBIMA
With the increasing amount of web pages over the internet, it has been a major concern to obtain information on the internet accurately at a reasonable cost with decent performance. A potential solution is through the classification of web pages into meaningful categories. An effective…
12
Nov
2010

Globally Branded E-Government

Communications of the IBIMA
E-government covers all government measures which use electronic media at the federal, state, and local government levels to provide qualitative improvements in the citizen’s various spheres of life, optimization of business processes within the administration, and improvement of public image within an international competitive environment. …
10
Nov
2010

Mobile Phone Location Tracking by the Combination of GPS, Wi-Fi and Cell Location Technology

Communications of the IBIMA
This research introduced the latest method of tracking and locating of client-based mobile phone which will eliminate the limitation of the build-in GPS phone.  It has been known that GPS usage is limited in buildings and places unreachable by satellite signal.  In order to find…
08
Nov
2010

Factors Contribute To Slow Internet Adoption in Omani Private Sector Organizations

Communications of the IBIMA
The study explores the reasons for the slow adoption of Internet technologies in Omani private sector organizations. A survey questionnaire was used to collect data from 60 private Omani organizations. One of the main factors for not adopting internet technologies was that internet is not…
04
Nov
2010

Guiding Principles for Developing Adaptive Software Products

Communications of the IBIMA
This paper presents an analysis of problems that are faced by software development practitioners. While communication, team management, coding and software documentation are some of the persistent problems, the first and major troubles for software practitioners is to select appropriate software development approach. This approach…
02
Nov
2010

Factors Influencing Knowledge Management Practices among Multimedia Super Corridor (MSC) organizations

Communications of the IBIMA
Knowledge management (KM) has emerged as a new discipline in managing organization. It plays important roles in establishing long term internal strength and supporting external competitive advantage. The purpose of this study is to gauge the level of KM practices in MSC status organizations. It…
01
Nov
2010

Decision-Making Styles of Arab Executives: Insights from Tunisia

Communications of the IBIMA
The main purpose of this research is to identify the decision-making styles of Tunisian managers. The relationships between their value systems and decision styles and between their decision styles and certain demographic variables (such as level of education, age, etc.) and organizational variables (such as…
31
Oct
2010

Facilitating Referee’s Decision Making in Sport via the Application of Technology

Communications of the IBIMA
The aim of this study was to examine the current uses of technologies to assist referee decision making processes in professional and Olympic sports, to provide the platform for the facilitation of correct decisions. Through discussion groups and interviews, five major sports in Australia were…